Quick answer: Instead of tapping a small plus button over and over, you turn a dial. Every step sends one volume change to the TV and gives you a crisp click you feel through the phone, like a detent on a hi‑fi knob. Every other key has its own press feel too.
Why a dial
Volume is the button you use most, and the one phone remotes handle worst. A dial lets you make a big change in one turn and a tiny change with a nudge, without looking down. On LG and Sony TVs, the readout above the dial shows the TV’s real volume level.
Haptics that match the look
Each look has its own feel: crisp clicks on the brushed-silver Silver, soft rubber thuds on Den, a heavy clunk on Walnut ’72’s toggle switches, bright ticks on Arcade. The dial clicks on every step in all of them.
Free, always
Volume, mute and power keep working even after the free week if you don’t buy, so you’re never stuck with a TV you can’t quiet or turn off.